Enhancing Your Bourbon Journey In A Very BIG Way

Bourbon. Is. Good.®

Join the BIG Bourbon Club

Rickhouse

Beginners to Aficionados. Access to all members and the latest bourbon updates in our BIG App.

Always FREE

Small Batch

Our out-of-town premium membership. Most premium features including barrel pick fast pass and discounted tickets.

$75 / year

Top Shelf

Join us in person for tastings, barrel picks and speakers plus a 25% discount at Joe’s, for everything!!

$125 / year

Welcome to the most inclusive Bourbon Club

Download the Big Bourbon Club App to get first access to great content from Steve, including new releases, bottle reviews, club updates and more!

Join the Big Bourbon Club

Rickhouse

Free
  • Desktop & Mobile App Access
  • Bourbon Forum
  • Public Livestreams
  • Virtual Happy Hours
  • Attend In-person Events

    Public Presentations & Tastings

Explorers' Club

$ 4.99 / mo
  • Everything in Rickhouse PLUS:
    Access Premium Spaces (Bourbon Hunting, Behind the Scenes)
  • Premium Virtual Tastings with Distilleries
  • Bourbon Trading Room
  • Access to Private Livestreams (with Master Distillers and Top Brands)
  • 33% Discount on Live Event Tickets
  • 4th tier access to purchase Barrel Picks
  • 4th tier access to BIG Advisory Committees
  • 4th tier access to VIP Distillery visits & Craft 500 activations
  • 4th tier access to Red Velvet Rope (private) events
  • 25% of your annual membership will be donated to a 501(c)3 cause that BIG supports
  • BIG Premium Live streams

Top Shelf

$ 14.99 / mo
  • Everything in Explorers' Club PLUS:
  • Bring one guest for free to all Presentation & Tasting events
  • 3rd tier access to purchase Barrel Picks
  • 3rd tier access to BIG Advisory Committees
  • 3rd tier access to VIP Distillery visits & Craft 500 activations
  • 3rd tier access to Red Velvet Rope (private) events
  • 3rd tier access to Premium Virtual Tastings with Distilleries
  • Meet & Greet events in Louisville
  • Discount to the Bourb Inn Cabin
  • First access to all @60secondbourbon reviews before public posting
POPULAR

Big Dawg

$ 24.99 / mo
  • Everything in Top Shelf PLUS:
  • 2nd tier access to purchase Barrel Picks​, Join Committees, Attend Private Events, Distillery Visits​
  • Two BIG Glencairns or similar style after 3 months of membership
  • 25% discount on Barrel Pick bottle shipping
  • Guidance on creating Bourbon Trail / Distillery itineraries including introductions to service firms
  • 1 table for 8 (annually) for Presentation & Tasting events
  • $25 gift card to BIG Merch store

Unicorn

$ 49.99 / mo
  • Everything in Big Dawg PLUS:
  • 1st tier access to purchase Barrel Picks​, Join Committees, Attend Private Events, Distillery Visits​
  • 1st tier access to BIG pop up events and unannounced Distillery events
  • Invite to serve on BIG Bourbon Club's Advisory Committee
  • Knob Creek (or similar) Barrel Pick bottle + two BIG Glencairns or similar style after 3 months of membership
  • Private tasting w/Uncle Steve for 6 on Steve's deck or Coop; or in your hometown w/expenses paid.
  • 50% discount on Barrel Pick bottle shipping
  • 2 tables for 8 (annually) for Presentation & Tasting events
  • $50 gift card to BIG Merch store

BIG Featured Brand

Julian Van Winkle III

March 5th, 2024 – 6:00pm

Joe’s Older Than Dirt
8131 New Lagrange Road
Louisville, KY 40222

Michter’s

October 8th – 7:00pm

60 Second
Bourbon Review

Enjoy more than 200 of Steve Higdon's best bourbon reviews and other ridiculous nonsense.
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60 Second
Bourbon Review

BOURBON. IS. FUN.

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